As the train passes through the Coastal Range and travels toward Taitung alongside the deep blue Pacific Ocean, the journey has in fact already quietly begun. The Taiwan Railway Corporation, Ltd. is not only the most important transportation artery bringing travelers to Taitung, but also carries people’s imagination and anticipation for this land.

For this reason, we have partnered with Taiwan Railway Corporation, Ltd. to introduce the “Taitung Expo Bento.” Inspired by the flavors of Taitung’s mountains and ocean, the bento brings together local ingredients and culinary traditions, condensing Taitung’s cultural stories and regional characteristics into a single box. A simple and delicious meal thus becomes the first invitation to discover Taitung, adding a memorable sense of ritual to the journey.

Through the Taitung Expo Bento, we hope not only to enhance the visibility of the Taitung Expo, but also to inspire travelers to explore the region more deeply. When visitors pause for its flavors and stay for its culture, the flow of travelers will naturally connect local businesses and the tourism industry, creating meaningful economic benefits for the region.

With this bento, filled with the flavors and heartfelt spirit of Taitung, we invite everyone to begin with a taste, step into Taitung, step into the 2026 Taitung Expo, and experience the beauty of its landscapes and the richness of its culture.

The design thoughtfully incorporates elements of the Taitung Expo, creating the exclusive “Taitung Expo Bento,” a piece that is both practical and collectible. Through this curated bento, the idea of sustainability is gently brought into everyday life.

When the bento box is opened, two carefully crafted dishes developed by Taiwan Railway Corporation, Ltd. are revealed. Each dish highlights the natural sweetness of the ingredients while symbolizing the opening notes of a cultural landscape, allowing the journey to extend from taste to a deeper cultural experience.

① Buy the Bento｜
Travelers can purchase the Taitung Expo Bento at 23 Taiwan Railway locations across Taiwan, including Taipei, Taichung, and Kaohsiung. The bento box design is inspired by sunlight and moonlight shimmering across the ocean, reflecting Taitung’s coastal scenery. Featuring locally sourced ingredients and flavors from the mountains and sea, the meal accompanies travelers as they admire the passing landscapes from the train, allowing the taste of Taitung and the journey itself to become a shared memory.

② Win Special Prizes｜
Travelers who purchase the bento can register for a lucky draw, with prizes announced through a live-streamed drawing. Rewards include stays at star-rated hotels in Taitung, dining vouchers, and more. Visitors can also collect points when spending at 68 participating partner stores and join a scratch-card game for a chance to win prizes, including an iPhone 17. Every purchase brings a new opportunity for surprise, making the Taitung journey even more exciting.

③ Enjoy Exclusive Offers｜
After joining as an event member, visitors can bring their bento box to any of the participating restaurants and enjoy exclusive discounts. With each layer of surprise and reward, more people are invited to discover Taitung’s landscapes and stories, while memories and keepsakes from the journey continue to grow in value.